TryvoWelcome to Tryvo
AI-powered Customer-to-Creator UGC for D2C Shopify brands.
Tryvo turns your real Shopify buyers into UGC creators. Instead of briefing freelance creators who never touched the product, your verified customers record a short video, AI scores it, and the reward is paid out automatically.
Tryvo is currently in private beta. The first public release is coming soon — these docs evolve alongside the product, expect frequent changes.
Start here
What is Tryvo?
The idea, who it's for, and how it differs from classic UGC platforms.
Getting started
Connect Shopify, launch your first campaign, and ship customer UGC.
Email & Klaviyo
How Tryvo events trigger Klaviyo flows, and the variables you can use in templates.
Press & brand
Logos, brand assets, and contact for press inquiries.
How a video gets made
Customer checks out
A buyer completes a purchase in your Shopify store — Tryvo syncs the order automatically.
Tryvo invites them
A magic-link invitation goes out (email via Klaviyo). No app install, no login friction.
AI writes the brief
A short script is generated based on the product, audience and persona — translated to the creator's language.
Video is submitted & scored
The creator uploads the clip from their phone. An automated quality gate filters for framing, audio, lighting and on-brand content.
Reward is paid out
On approval, the reward (discount code or cash) is issued automatically and you get the final video — typically delivered within a couple of days.